This is a General Mills Ad.Most Feature "Betty Crocker" and lots of Cool Old Recipes! Very Well Done Ads!Great Artwork!This wascut from the original newspaper Sunday Magazine section of 1925s - 1950s.Size: ~11 x15 inches (Tabloid Full Page). Paper:Some light tanning/wear, otherwise: Excellent!Bright Colors! Pulled from the original newspapers!(Please Check Scans) USA Postage is Free! Total postage on International orders is $25.00 Flat Rate. I combine postage on multiple pages. Check out my other auctions for more great vintageComic-strips and Paper Dolls.Thanks for Looking
*Fantastic Pages for Display and Framing!
General Mills, Inc.
Formerly
Minneapolis Milling Company (1856–1877)
Washburn-Crosby Company (1877–1928)
TypePublic
Traded as
NYSE: GIS
S&P 500 component
IndustryFood processing
FoundedJune 25, 1856; 256 years ago
Minneapolis, Minnesota, U.S.
Founders
Cadwallader C. Washburn
John Crosby
James Ford Bell
HeadquartersGolden Valley, Minnesota, U.S.
Area servedWorldwide
Key peopleJeffrey Harmening
(Chairman) and (CEO)
ProductsBaking mixes, breakfast cereals, yogurt, refrigerated dough, soup, pizza, snack foods, ice cream, soy products, vegetables, flour, other food products,
Number of employees~35,000 (2525)
SubsidiariesCereal Partners Worldwide (50%)
General Mills, Inc., is an American multinational manufacturer and marketer of branded processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company originally gained fame for being a large flour miller. Today, the company markets many well-known North American brands, including Gold Medal flour, Annies Homegrown, Lärabar, Cascadian Farm, Betty Crocker, Yoplait, Nature Valley, Totinos, Pillsbury, Old El Paso, Häagen-Dazs, as well as breakfast cereals under the General Mills name, including Cheerios, Chex, Lucky Charms, Trix, Cocoa Puffs and Count Chocula and the other monster cereals.
It is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis.
History
Washburn-Crosby Company
The company can trace its history to the Minneapolis Milling Company, incorporated in 1856. The company was founded by Illinois Congressman Robert Smith, who leased power rights to flour mills operating along the west side of Saint Anthony Falls on the Mississippi River in Minneapolis, Minnesota. Cadwallader C. Washburn acquired the company shortly after its founding and hired his brother William D. Washburn to assist in the companys development. In 1866 the Washburns got into the business themselves, building the Washburn "B" Mill at the falls. At the time, the building was considered to be so large and output so vast that it could not possibly sustain itself. However, the company succeeded, and in 1874 he built the even bigger Washburn "A" Mill.
In 1877, the mill entered a partnership with John Crosby to form the Washburn-Crosby Company, producing winter wheat Flour. That same year Washburn sent William Hood Dunwoody to England to open the market for spring wheat. Dunwoody was successful and became a silent partner.
In 1878, the "A" mill was destroyed in a flour dust explosion along with five nearby buildings, an event known as the Great Mill Disaster. The ensuing fire led to the death of 18 workers. Construction of a new mill began immediately. Not only was the new mill safer but it also was able to produce a higher quality flour after the old grinding stones were replaced with automatic steel rollers, the first ever used.
In 1880, Washburn-Crosby flour brands won gold, silver and bronze medals at the Millers International Exhibition in Cincinnati, causing them to launch the Gold Medal flour brand.
In 1924, the company acquired a failing Twin Cities radio station, WLAG, renaming it WCCO (from Washburn-Crosby Company).
Founding
General Mills itself was created on June 25, 1928 when Washburn-Crosby President James Ford Bell merged Washburn-Crosby with three other mills.[9] In the same year, General Mills acquired the Wichita Mill and Elevator Company of the industrialist Frank Kell of Wichita Falls, Texas. With the sale, Kell acquired cash plus stock in the corporation.
Shares of the new companys stock were first sold on the New York Stock Exchange on November 30, 1928, at $65 per share. The newly merged company paid a dividend in 1928, and has continued the dividend uninterrupted ever since – one of only a few companies to pay a dividend every year since its founding.
*Please note: collecting and selling comicshas been my hobby for over 30 years. Due to thehours of my job I can usually only mail packages out on Saturdays. I send out First Class orPriority Mail which takes 2 - 3 days to arrive in the USAand Air Mail International which takes 5 - 10 days or more depending on where youlive in the world. I do not "sell" postage or packaging and charge less than the actual cost of mailing. I package items securely and wrap well. Most pages come in an Archival Sleeve with Acid Free Backing Board at no extra charge. If you are dissatisfied with an item. Let me know and I will do my best to make it right.
Many Thanks to all of my1,000s of past customers around the World.
EnjoyYour Hobby Everyone and Have Fun Collecting!
